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Premium materials we use

Knitwear is the essence of luxury in everyday form. Soft, enveloping, and full of refined allure, it comes to life in our designs as feminine sweaters, delicate turtlenecks, and sophisticated cardigans that gracefully enhance the silhouette. The very same piece can impress with sporty ease or classic elegance, depending on how you choose to style it.

At My.Merino we use only the finest Italian yarns: delicate 100% lambswool from the first shearing of young sheep or exceptional 100% merino wool with ultra-fine fibres. So wonderfully soft, skin friendly, letting you revel in their natural warmth and silky smoothness.

It is a choice for those with discerning taste — a captivating, timeless quality that becomes your everyday luxury and stays with you for years to come.

Close-up of My.Merino sweater, exclusive knit in pure Italian extrafine merino wool, soft luxurious structure

100% Extrafine Merino

Sweaters crafted with that type of quality offers a non-itchy and much softer feeling compared to standard merino.
Thanks to fibres less than 19.5 microns, ideal for pairing with shirts and serve as midlayer under the suits and jackets. The main benefit is warmth of a lightweight sweater even in chilly conditions.

Detail of My.Merino V-neck sweater, exclusive knit in pure Italian lambswool, soft luxurious structure

100% Lambswool

Soft, fine sweaters from the initial shearing of young lamb’s wool. The highest quality of wool with many natural abilities as softness, strength and natural elasticity.
Constantly regulate body temperature, retaining the heat when cold and transfers it away from your body when too warm.

Detail of My.Merino sweater, exclusive knit in pure Italian premium cashmere, soft luxurious structure

100% Cashmere

Most exclusive wool, derived from Mongolian and Chinese cashmere goats. Its exceptional softness and insulating properties make it a sought-after choice for high-end sweaters, providing timeless elegance and warmth without bulk.

Detail of My.Merino V-neck sweater, exclusive knit in premium Italian cotton with cashmere blend, soft luxurious structure

Cotton / Cashmere blends

Cotton-cashmere blends combine the breathability of cotton with the luxurious softness of cashmere, making them exceptionally gentle on the skin — perfect for wearing all day, even directly against the body. Cashmere adds a layer of refined warmth without bulk, while cotton keeps the knit airy and comfortable.

Detail of My.Merino cuff sweater, exclusive knit in premium Italian alpaca wool, soft luxurious structure

Alpaca blends

Alpaca wool offers exceptional warmth while remaining lightweight and breathable. Its soft, non-itchy fibres are hypoallergenic and perfect for sensitive skin. Durable and moisture-wicking, alpaca provides lasting comfort with a luxurious feel, all while being an eco-friendly, sustainable choice.

Detail of My.Merino cable sweater, exclusive knit in premium Italian organic cotton, soft luxurious structure

100% Organic Cotton

Elegant in its simplicity, organic cotton knitwear offers a clean, natural look. It’s fibres create strong, long-lasting knits that maintain their shape and softness wash after wash. Grown without harmful chemicals, making it naturally soft, hypoallergenic, and ideal even for sensitive skin. Perfect for modes elegance.

How to become
your sweater’s best friend

Always follow carelabel instructions

Prefer hand wash, even if machine washable. Wash gently, dry flat. Do not hang vertical

Do not place wool sweater at direct heavy sunlight exposure

Do not tumble dry

Never take off by pulling up from the neck line

Take off the sweater correctly. Grab the bottom rib and pull it up until it goes over the head

Make a distinction between slim fit sweater and too small for you

Instructional photo - a man taking off My.Merino sweater improper way, risking neckline stretching and damageits natural shape

No

Never take off the sweater
by pulling up
from the neck line

Instructional photo – a man taking off the My.Merino sweater properly, without risking the neckline stretching and damage

Yes

Grab the bottom rib
and gently pull it up
until it goes over the head

Care in details

100% Merino Wool

Hand and machine washing. Use laundry bag, gentle soap or delicate detergent. Set Wool program. For handwashing, turn the sweater inside out. Wash with cool water. Let soak for 15 min. Dry by rolling the sweater in a towel and pressing out as much water as you can. Repeat if necessary. Form gently and dry flat on a fresh towel. Avoid direct sun exposure.

100% Lambswool

Due to the fact that Lambswool fibres are delicate, it is recommended to handwash. Use laundry bag, cool water, gentle soap and let soak 15 min. Wash with smooth movements for another 15 minutes. Dry first wet by rolling the sweater in a towel and pressing out as much water as you can. Repeat if necessary. Form gently and dry flat on a fresh towel. Avoid direct sun exposure.

100% Cashmere

Handwash only with cool water. Use gentle soap and let soak for 15 min. Avoid hot water and harsh detergents. Dry first wet by rolling the sweater in a towel and pressing out as much water as you can. Repeat with the second towel if necessary. Don’t wring. Form gently and dry flat on a fresh towel. Avoid direct sun exposure. Be aware that heavy jackets and rough shoulder bag straps can affect the delicate structure of cashmere.

100% Alpaca

Hand wash only in cool water, 30°C max and a gentle soap. Gently immerse, agitating the water with hands. Avoid rubbing or twisting. Rinse with care in clean water at the same temp. to prevent shock to the fibres. Support the garment fully when lifting from the water. Do not wring. Roll it in a clean towel to absorb excess moisture. Dry flat away from direct sun. Do not hang vertical.

100% Lambswool

Hand wash gently in cool water with mild detergent. Wash with smooth movements for 5 minutes. Dry first wet by rolling the sweater in a towel. Lay flat to dry, reshape while damp. Avoid wringing, twisting, or hanging. Store folded to keep its shape.

100% Cashmere

Hand and machine washing. Use delicate detergent. Combine with similar colours. Set Delicate program, 40°C max. For handwashing, turn the sweater inside out. Wash with warm water. Let soak for 15 min. Dry by rolling the sweater in a towel and pressing out as much water as you can. Form gently and dry flat on a towel. Avoid direct sun exposure.

Pilling

Pilling occurs when short fibres in wool fabric tangle together due to friction, forming small bobbles or “pills” on the surface. It’s a natural process and does not mean the fabric is of poor quality, but you can minimize it to keep the factory condition of your garment longer.

To minimize pilling:

  • Use a gentle cycle or hand wash in cold water with a wool-specific detergent.
  • When washing the garments, turn them inside out to reduce friction.
  • Use a Laundry Bag. A mesh laundry bag helps minimize agitation in the wash.
  • Avoid Fabric Softeners. They can weaken fibres and increase friction.
  • Limit Friction. Wearing wool garments under harsh lined coats, backpacks, harsh bag straps can accelerate pilling. Choose smoother linings.

To remove pills:

  • Pick off pills carefully by hand to avoid damaging the fibres.
  • Use fabric shaver. A battery-operated fabric shaver can quickly remove pills without damaging the garment.
  • Gently comb away pills with a wool comb or sweater stone
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